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Friday, January 19 • 9:45am - 11:45am
Design your Business/Startup using Design Thinking Principles LIMITED

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Limited Capacity seats available


What can we create today that will be essential tomorrow?

The “Design Your Business Simulation” allows you to explore and design your business in 90 minutes. The simulation will show the users tools and how to align values with organizational models, culture, propositions, business model and customer values and goals.

Teams compete and the participants undergo 9 stages. Participants start off by putting down company values, defining unit economics and every participant receives a role that mentions their role in the venture journey and they divide into the business side (Organisation) and the consumer(end-user).

Each team gets to choose a challenge, after understanding the values and purpose the group members share. The groups choose the challenges, and then start solving and innovating towards that. Facilitators are present throughout the process to help guide the teams and answer any queries.

The teams then prototype a Minimum Viable Product (MVP) that innovates and solves for a real world need. The teams then present their MVP and business to everyone, with one clear winner.
The simulation is concluded with a debrief by the facilitators.

The simulation is based on combining the fundamentals of the Design Thinking methodology and Business Model Canvas. It's a great way to learn about the power of Design Thinking and Co-creation and integrate it to design a venture.

avatar for Sarang Gupta

Sarang Gupta

Designer-in-Residence, QGLUE
Sarang, QGLUE’s Designer-in-Residence, is a Design Thinking coach, with vast experience in problem solving, innovation and training, having worked with some of the biggest companies in India. He played a key role in infusing Design Thinking at SAP India. He is the managing partner... Read More →
avatar for Navyug Mohnot

Navyug Mohnot

Founder & CEO, QGLUE, QAI Global Services
Navyug is the CEO of QAI Global Services and Co-Founder QGLUE. An industry expert with more than 20 years of experience in leadership roles. He has been associated with various innovative ventures and has pioneered the introduction of several new concepts and best practices into the... Read More →

Friday January 19, 2018 9:45am - 11:45am IST
Royal Ballroom (RBR)